Cupid’s Cove
Branding and Advertising Campaign
Design Challenge
The objective was to design a branding suite and ad campaign for Cupid’s Cove, a Valentine’s-themed pop-up bar hosted by Forgotten Tonic. Deliverables included traditional, digital, and interactive media items, such as coasters, menus, social media advertisements, and a website landing page.
Design Process
The branding process integrated Forgotten Tonic’s established aesthetic with whimsical Valentine’s Day themes. Each deliverable, from themed menus to interactive social media ads, was crafted to enhance the guest experience and align with the restaurant’s semi-upscale vibe. The design emphasized romance, fun, and exclusivity.
Design Result
Cupid’s Cove is anticipated to become a highlight of the Valentine’s season, drawing significant customer interest during its two-week run. The cohesive branding suite is expected to create an engaging and memorable experience for guests, reinforcing Forgotten Tonic’s reputation for hosting innovative and themed events. The campaign aims to increase foot traffic, boost sales, and provide customers with a unique way to celebrate Valentine’s Day with their loved ones.
